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“Toy Story 3” sets new box office records
Published: 6/21/2010 6:18 PM

“Toy Story 3,” Pixar’s 11th feature-length animated film and thought by many to be one of its greatest, won the box office race by a landslide this past weekend with $109 million in ticket sales, according to Entertainment Weekly.

The G-rated movie also holds the title as the highest grossing opening weekend for the esteemed animation studio. Boosting its numbers was the fact that the film was shown at 2,000 3D locations, which accounted for 50 percent of its earnings.

“Toy Story 3” is the third chapter in the franchise and continues the story of a group of toys owned by Andy, who is now headed off to college.

It looks like the entire trilogy has been an enormous success for Pixar. “Toy Story,” the first feature-length film released by the studio, took in $361 million worldwide, while “Toy Story 2” accrued over $485 in ticket sales around the globe.

However, it’s safe to say every movie Pixar has produced has been an enormous commercial and critical success. In fact, since the Academy Awards began handing out honors for Best Animated Feature, they have been nominated for every one of their films.

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Lee Unkrich, who has been co-director on Toy Story 2, Monsters Inc, and Finding Nemo, stepped up to helm the third film in the series. Michael Arndt, the Academy Award nominated scribe of Little Miss Sunshine, wrote the screenplay.

Before the Disney/Pixar merger, the mouse house was hard at work on a third Toy Story film without Pixar’s involvement. Disney’s plot idea involved a recall of Buzz Lightyear toys, which includes Andy’s doll, which results in the Toys going on an adventure to Taiwan to rescue Buzz, who has been malfunctioning. John Lasseter and company were very unhappy with the idea, and didn’t approve.

The new plot line sounds interesting, but am I the only one who liked the logline for Disney’s Recalled story? (Note: I heard the actual treatment was horrible, but the idea itself sounds pretty cool). Either way I have faith in whatever Pixar comes up with.

Disney will be rereleasing new Disney Digital 3-D versions of Toy Story on October 2nd, 2009, and Toy Story 2 on February 12th, 2010. Toy Story 3 is being produced as a 3-D movie, and will hit theaters on June 18th, 2010.

Discuss: What do you think of the “Day-Care Center” storyline compared to the scrapped Disney “recall” storyline?



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